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如何讓您的登陸頁面成功實現轉化

標簽：網站建設网站設計网页設計

2021.05.08

　　登陸頁面通常專用于特定的營銷活動，成功的登錄頁面將助力您實現轉化，那如何創建一個成功的登錄頁面呢？

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　　北京分形科技，北京高端網站建設、高端网站設計公司，今天和您分享经验！

　　1.單選按鈕不給用戶過多選擇

　　您的登錄頁面應該包含一個號召性的按鈕，而且這個按鈕是單選按鈕。希克－海曼定律說，您給用戶的選擇越多，他們做出任何選擇的可能性就越小。相反，選擇越少，前進的可能性就越大。因此，不應給用戶過多的選擇，這樣更有利于轉化。

　　2.電子郵件選項

　　如果潛在客戶要注冊試用，請爲其提供電子郵件地址選項。剛開始注冊的用戶可能不喜歡留下他們的電話，姓名，生日或其他任何用于描述用戶身份內容，此時，電子郵件選項將是您的優先選項。

　　3.醒目的標題

　　醒目的标题能够吸引用户的注意力，激发用户阅读欲望，让用户继续读下去，因此您的标题应该简短、醒目，围绕核心内容展开，在2-3秒内说明您的産品或服務。

　　4.證明

　　任何人都可以建立一個網站。因此，潛在客戶不一定會信任您。解決這個問題的一種方法是使用某種形式的證明。那可以是官方認證，特色推薦或只是獨立評論的形式。即使只有部分評論很好，也值得將它們包括在內。但請注意不要聽起來太好。

　　5.底部鏈接

　　雖然用戶很少點擊網站底部的內容，但是保留法律文字甚至是隱私權政策的鏈接都很好用。實踐證明這是實現網站成功轉化的有效途徑之一。

　　更多高端網站建設、高端网站設計、专业網站建設等相关，欢迎您咨询北京分形科技！

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