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推動轉化的7個網頁設計原則（二）

標簽：网页設計網站建設网站設計

2021.11.07

　　有一些关键的网页設計原则可以帮助推动转化并支持您的企业的营销目标。这样的原则包含哪些具体内容呢？

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　　北京分形科技，北京高端網站建設、高端网站設計、网站运维公司，今天继续和您分享经验！

　　4.在買家旅程的每個階段提供的內容

　　買家的旅程是潛在客戶從潛在客戶轉化爲客戶的路徑。您在不同階段向潛在客戶展示的內容需要與他們旅程的那個階段相關。如果您沒有爲此創建內部文檔，您可以開始了。

　　5.有一個網站資源頁面

　　网站资源页面是我們的另一项基本网页設計原则，因为它在一个地方为您所有最有价值的内容提供一站式服務。资源页面是您以有组织和有用的方式展示所有内容优惠和其他形式的可下载内容的地方。这很重要，因为当访问者对您提供的内容非常感兴趣时，它可以轻松导航到正确的页面。然后，他们可以下载他们最需要的资源，转换为潜在客户，并告诉您更多有关他们需要您帮助解决的具体问题的信息。

　　6.弹出窗口設計

　　是的，弹出窗口可能会令人讨厌和侵入，但如果做得正确，这个网页設計原则可以真正推动网站转换。

　　7.優化轉化著陸頁

　　在您希望访问者执行一项操作的着陆页上，确保删除所有分散注意力的项目，例如其他内容提供弹出窗口、菜单、侧边栏等。您唯一希望他们做的就是完成该表单，因此确保您不会在着陆页上展示任何其他会分散访问者注意力的项目。着陆页是将一个好的网站变成高转化率、潜在客户的主要组成部分，因此在設計和复制时要格外小心。

　　更多北京高端網站建設、高端网站設計、网站运维等相关，欢迎您咨询北京分形科技！

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