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企業建立的微網站應該具有哪些功能

標簽：微網站企業網站

2016.09.07

微網站是建立在微信公众平台上的手机网站，也是微信营销的基础，一个企业想要进行微信营销，那就要有自己的微網站。然后可以把企业的産品类型，産品内容，和産品服務说明及最新的促销活动等都可以放到微網站上去。一是方便客户了解自己的企业和企业産品；二是它的移动性能强，客户随时都能看，在哪里都能看；最重要的是它不像开发App那样繁琐，还能省下非常高昂的开发费用。那么，企業建立的微網站應該具有哪些功能呢？

1、圖文推送：當客戶關注時，直接推送企業形象，讓客戶更清楚的了解企業。

2、多種風格的行業模板：不同的行業模板可以滿足不同類型企業的需求，每個企業在這裏都能選到最適合自己的，讓每個企業都別具一格。

3、会员系统：微網站会员独有的会员卡，可以替代传的会员卡进行使用。

4、微信抽獎：能夠加強企業與客戶之間的互動，並提高人氣。這也是吸引客戶的一種有效營銷方法，能夠長期對客戶進行維護。

5、優惠券：微信的優惠券推廣可以自發的發放很多企業優惠券，除了能夠讓客戶得到優惠外，還能夠進一步擴大自己的客戶人群及影響力。

6、与公众平台无缝链接：微網站仍然可以通过关键字的设置来回复粉丝信息。对于常见问题，都能够第一时间解决。

7、一键拨号一键导航：它可以帮助客户更快的找到并联系到您。

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上一篇文章：企業ERP系統上線後主要維護工作有哪些下一篇文章：手机網站建設需要注意的问题有哪些

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